Swedish Design at Designtorget

Last week I was invited by Designtorget to a breakfast meeting for a presentation of their concept and stores.

Designtorget is a popular chain of Swedish interior design stores in Sweden. It all began in a locale on Sergels torg in Stockholm (where their flagship store is now located) back in the 1990's. The space was empty and and people didn't really know what to do with it until one enterprising person decided to let young designers and architects display and sell their design articles there. Today they have 11 boutiques in Stockholm, Malmö, Göteborg and Uppsala.

Sticking to their roots, they still showcase Swedish interior designers and have a close cooperation with the design schools in Stockholm. They sell design articles by both well known and unknown (for the moment, at least) Swedish designers. Swedish form and function at its best! This is perfect place to pick up cool Swedish interior design for your home, more discerning souvenirs of your visit in Stockholm and presents for your family and friends back at home.

Designtorget has a wide range of articles for sale... posters, home furnishings, board games, toys, jewellrey, kitchenware, coffee table books and much more. Often mixing form and function with humor in their designs. As a local I often purchase presents there when I want something a little nicer (but that doesn't empty my wallet) and that is more unique and fun. They have seven stores in Stockholm, including the one at Sergels torg and convenient locations at the Arlanda airport and Central train station. Of special note for guests of the Rival Hotel is their store on Götgatan which is just a 10 minute walk from the hotel. Click here for more design tips and click here for more shopping tips!