March 6, 2018

ABBA the Museum- 5 Year Anniversary & New Exhibition Coming

Yesterday I had the pleasure of visiting ABBA the Museum for a tour of the museum and a meeting/ dinner in their restaurant with my fellow Stockholm Concierge. I have, of course, visited the museum on several occasions... click here to read about my first visit and click here to read about when I visited them to see a new exhibition. I won't repeat all I wrote from my first visit and what the museum offers (click on the above link to read it), but a quick reminder...
The museum is obviously dedicated to the Swedish super pop group ABBA. Our most successful pop export, the group has sold hundreds of millions of albums making it one of the best selling artists/groups of all time. All the more amazing when you consider that they broke up in the early 1980's and are still selling records more than ever... mostly thanks to the musical "Mamma Mia" and the films based on the musical. So, of course they should have a museum!
The museum is located on the island of Djurgården, near other major attractions like the Vasa Museum, Gröna Lund and Skansen. In the museum you are following the history of the super group, from their solo careers, through their rise to super stardom, the break up and finally life afterwards with musicals and movies. They have recreated in detail places like Agneta's kitchen, their studio, designer Owe Sandström's studio and more. Speaking of Owe, the amazing costumes he designed for ABBA are also on display.
The museum is very interactive, you can make recordings and videos which are then saved on the museum's website and you have access to them for 30 days via your entrance ticket. They often have temporary exhibitions. Currently they have one called "Guitars of the Stars" featuring signature guitars once owned by famous musicians like Eric Clapton and B.B. King. The guitars are all part of the private collection of Claes af Geijerstam (ABBA's former sound technician).
Now for the big news... ABBA the Museum is celebrating their 5th anniversary this May! As part of the celebration they are opening a new exhibition which will focus on what the band members have done since the break up of ABBA. And they have been busy... solo albums, Broadway musicals, hotels, museums, etc. I can't wait to see this new exhibition. Tickets for the museum can be purchased ahead of your visit on their website, which can be a good idea if you want to avoid long lines, especially in the summer months.
The easiest way to get to ABBA the Museum from the Rival Hotel is to take the Djurgård Ferry from nearby Gamla Stan. The ferry departs every 15 minutes or so and the trip only takes 10 minutes. When you disembark from the ferry, it is only a 5 minute walk to the museum. In the Pop House complex, you will find a nice restaurant and bar besides the museum. And don't miss a visit to their gift shop, lots of great ABBA souvenirs to be found there! And for the full ABBA experience, make sure you book tickets to "Mamma Mia the Party!".

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